Handcrafted Diamond Jewelry That Shines Bigger and Brighter

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We are proud to announce our partnership with Kwiat Diamonds

Now available at our stores in
Mission Viejo and Laguna Beach

Design Your
Dream Ring

All Kwiat diamond engagement rings are handcrafted specifically for their center stone and for the ring size of the wearer.

We invite you to explore our collection of diamonds and settings, and then let us design and handcraft the perfect ring just for you.

Have it Your Way

3 Ways to Design Your Ring

Start with a Setting

Start with a Diamond

Design Your Own

Diamond Jewelry That Sparkles More

Diamonds Cut to Look Bigger & Brighter

Tiara Cut

The most beautifully cut diamond in the world. Kwiat Tiara® Cut Diamonds achieve a remarkable brilliance and sparkle. Each gem has the widest possible diameter to appear larger than other diamonds of comparable carat weight.

Ashoka Cut

The trademarked Ashoka diamond has 62 precisely arranged facets and precise dimensions that optimize brilliance, creating a stone that looks 30%-50% larger than an emerald cut diamond of the same carat weight.
We’re Not Just About Rings

Choose From Our Top-Selling Pieces

Engagement Rings
A meticulously cut diamond. A ring as unique as your love. Choose a stone and ring design—or create your own.
Wedding Bands
Say “I do” with a band that celebrates your commitment. Discover options that compliment diamond engagement rings.
Diamond Jewelry
From everyday signatures to breathtaking statement designs, these elegant pieces are made to enhance the brilliance of each diamond.

Hands down the best in the business.
Thank you Valerie, Gary and the entire team at Fredric H. Rubel Jewelers for your service. I would have to say that you guys are in a league of your own!

A R. - Newport BeachReviewed on Yelp
Ready to Find Your Perfect Piece?

Schedule a Concierge Appointment at Our Laguna Beach or Mission Viejo Store.

We also have virtual appointments available.

4th Generation Family Owned & Run

At Fredric H. Rubel Jewelers, you may think we’re only in the jewelry business. And, to some degree we are. But, we’re really in the celebration business. We’ve been privileged to be a part of so many people’s lives—through milestones and celebrations—since 1928.

For over 90 years, this business has been built with an extraordinary amount of love. And in those 90 years, we’ve celebrated special occasions and marked many milestones with you, our clients. We are proud to be the jeweler of choice for so many families in southern California and around the world.

With More Brands to Love

I would recommend them to anybody and everybody. The customer service and professionalism is unmatched, and I will be a customer for life.

Glenn M.Reviewed on Yelp

Celebrate with The Perfect Piece of Jewelry

Find your one-of-kind piece of jewelry that will bring joy for years to come.
Schedule Appointment

Celebrate with The Perfect Piece of Jewelry

Find your one-of-kind piece of jewelry that will bring joy for years to come.
Schedule Appointment

© 2021 Fredric H. Rubel Jewelers.

924 The Shops At Mission Viejo Mission Viejo, CA 92691

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